Privacy Policy

Last Updated: May 11, 2026

Ground Up Outdoors ("we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website at groundupoutdoors.com or request landscaping, design, irrigation, or grounds maintenance services from us in Southern California. By using our website or submitting a request to us, you consent to the practices described in this policy.

1. Information We Collect

We collect information in two ways: information you provide directly, and information collected automatically when you use our website.

Information you provide. When you submit a contact form, request an estimate, or otherwise communicate with us, we may collect your name, email address, phone number, property address, the service you are interested in, and any details you choose to share in a message field.

Information collected automatically. When you visit our website, our hosting provider and analytics tools may automatically record information such as your IP address, browser type and version, device type, operating system, the pages you visit, the date and time of your visit, and the website you came from. This information is used in aggregate to understand how visitors use our site and to improve performance and security.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your estimate requests, questions, and other inquiries.
  • Schedule site visits and provide the landscaping services you have requested.
  • Prepare and send estimates, proposals, and invoices.
  • Communicate with you about ongoing projects, including scheduling and follow-up.
  • Operate, maintain, secure, and improve our website.
  • Comply with legal obligations and enforce our Terms & Conditions.

We do not sell your personal information, and we do not share it with third parties for their own direct marketing purposes.

3. How We Share Information

We share personal information only in the limited circumstances described below:

  • Service providers. We use third-party vendors to operate our website and business — including form delivery, email sending, hosting, and analytics. These vendors process information only on our behalf and only as needed to perform their services.
  • Subcontractors. Where a project requires specialized work, we may share the project address and scope with licensed subcontractors so they can perform their portion of the job.
  • Legal compliance. We may disclose information if required by law, subpoena, or court order, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
  • Business transfers. If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. You will be notified of any change in ownership or use of your personal information.

4. Cookies and Similar Technologies

We use cookies and similar technologies to operate the website and understand how it is used. A cookie is a small text file stored on your device by your browser. We use:

  • Strictly necessary cookies to enable core functionality such as form submission and bot protection.
  • Analytics cookies to understand aggregate visitor behavior and improve the site.

Most browsers allow you to refuse or delete cookies through their settings. If you disable cookies, some features of the website may not function correctly.

5. Third-Party Services We Use

Our website integrates with the following third-party services. Each has its own privacy policy that governs its handling of your information:

  • Google Analytics 4 — aggregate website analytics.
  • Cloudflare — hosting, content delivery, and security (including Turnstile bot protection on forms).
  • Resend — transactional email delivery for form submissions.

We do not control the privacy practices of these providers. We encourage you to review their respective privacy policies.

6. Data Retention

We retain personal information only as long as needed for the purposes described in this policy, to comply with our legal and accounting obligations, to resolve disputes, and to enforce our agreements. When information is no longer needed, we securely delete or anonymize it.

7. Data Security

We use commercially reasonable physical, technical, and administrative safeguards to protect the information we collect, including TLS encryption in transit and access controls on stored data. No method of transmission over the internet or electronic storage is completely secure, however, and we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information, subject to legal exceptions.
  • Opt out of certain uses of your information.

To exercise any of these rights, contact us using the information in Section 12. We may need to verify your identity before responding.

9. California Privacy Rights (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"), gives you specific rights regarding your personal information:

  • Right to know what categories of personal information we collect, the sources, the purposes, and the categories of third parties with whom we share it.
  • Right to delete personal information we have collected from you, subject to certain exceptions.
  • Right to correct inaccurate personal information we maintain about you.
  • Right to opt out of the "sale" or "sharing" of your personal information. We do not sell or share personal information as those terms are defined under California law.
  • Right to non-discrimination for exercising any of these rights.

To exercise your California privacy rights, contact us at info@groundupoutdoors.com or by phone at (800) 284-4541. We will respond within the timeframe required by California law.

10. Children's Privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

11. Do Not Track

Some browsers offer a "Do Not Track" signal. There is no industry-standard interpretation of this signal, so our website does not currently respond differently when one is received. We will update this policy if that changes.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page indicates when the policy was most recently revised. Material changes will be noted at the top of this page. Your continued use of the website after a revision constitutes acceptance of the revised policy.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise any of your privacy rights, please contact us: